Hello out there in internet land.

I’m Michelle Arguelles. I help companies translate their breakthrough technology into compelling stories that turn prospects into customers. 
During my time at Afresh, I built the marketing function and team from scratch, leading a rebrand and helping triple the company’s enterprise customer base. Building on payment and fraud expertise gained from WePay, I successfully managed a book of business at Sift before turning to product launches and leading marketing expansion in EMEA.

In my spare time, I attempt to keep up with birding, cooking, cleaning my fountain pens, art, and film. I volunteer weekly with Little Brothers Friends of the Elderly whose mission is to alleviate isolation and loneliness among older adults.

This personal site is my experimental little island on the internet to share professional accomplishments and personal passions.

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Black and white Tuxedo cat with pink nose named Figaro